{"id":16072,"date":"2024-06-04T13:05:38","date_gmt":"2024-06-04T13:05:38","guid":{"rendered":"http:\/\/wp.serverdtc.com\/stage.dtc\/?p=16072"},"modified":"2024-06-13T16:57:47","modified_gmt":"2024-06-13T16:57:47","slug":"strengthen-customer-bonds-unlock-sales-magic-with-gift-with-purchase-gwp-campaigns","status":"publish","type":"post","link":"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/strengthen-customer-bonds-unlock-sales-magic-with-gift-with-purchase-gwp-campaigns\/","title":{"rendered":"Strengthen Customer Bonds, Unlock Sales Magic with Gift With Purchase (GWP) Campaigns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16072\" class=\"elementor elementor-16072\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-775321ec e-flex e-con-boxed e-con e-parent\" data-id=\"775321ec\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-409e53c9 elementor-widget elementor-widget-text-editor\" data-id=\"409e53c9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"background-color: transparent; font-size: 11pt; color: #666666; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\"><span id=\"docs-internal-guid-40ed63c7-7fff-5433-75de-1d5a9a19e77d\"><span style=\"font-size: 11pt; font-family: Roboto, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 456px; height: 256px;\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/Q--CzRDozXrHtFBJ2wdkme1kSfLMsz21D6LOfb-V9BNvwSBZhsnhcXcXub7ShCnvfHzSQl4sX2HJT-dodix4UXbjYhNub5Whs7buYAH0J4cz7GQS0Yho9QJ-nSddfwXF1iRNy0NyUcrDZbdWgypoqHU\" width=\"456\" height=\"256\" \/><\/span><\/span><\/span><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"background-color: transparent; font-size: 11pt; color: #666666; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\">Imagine walking into a supermarket, list in hand, determined to stick to it. But then, you see it: an irresistible offer that turns your shopping trip into an unexpected treasure hunt.<\/span> That&#8217;s <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">shopper marketing<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> with a <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">gift-with-purchase<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> twist for you \u2013 the retail world&#8217;s version of finding a bonus fry in your order of fries.\u00a0<\/span><\/p><p>\u00a0<\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 511px; height: 249px;\"><img decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/T2JHX8hOykCiwbdj4mPS4uyw6keRlAn4m7CltfgZkA7sHrk85Xc9rDU2cKfvXwmzgdhKc0HJe5HanPpoq6sHt2IpSqpjPTJ1EPF_Jpf-24A54z-RqRBKevuWy8W-P-xzgIG7TKz5LHub_YhXWoUEDPI\" width=\"511\" height=\"249\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Meiji<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> GWP Promotions: Experience the allure of<\/span> <span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #3097d1; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\"><a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/showcase\/meiji-a-trade-visibility-success-story-with-customised-display-standees\" target=\"_blank\" rel=\"noopener\">Meiji&#8217;s strategically crafted displays<\/a><\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, transforming everyday supermarket visits into captivating journeys of discovery. Above examples of versatile GWP campaigns at Meiji showcase points\u2014from eye-catching<\/span> <span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #3097d1; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\"><a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/products\/336\" target=\"_blank\" rel=\"noopener\">shopper bags<\/a><\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> to fun-packed Yan Yan treats, strategically positioned to catch your eye and enrich your shopping experience. Experience the magic of adding unexpected joy to your cart\u2014this is shopper marketing optimised for customer delight.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #434343; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Let&#8217;s dive into why combining shopper marketing with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">gift-with-purchase (GWP) campaigns<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> is like adding peanut butter to chocolate: surprisingly effective and delightfully satisfying.\u00a0<br \/><br \/><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 339px; height: 452px;\"><img decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/pCsJmcFIT72zIuKc1vdJn0946EW0ECdk_w-o8sKVURCZJTsicR06-DVS3LKbX1-4fHHgbpVVgWB-m3NqWFOuDVs2C6CFeFuIzPCFcQtdzbpoNk_5pnjcpHXprFZnR5__Zvavx1Q7A5D2KV-bHxGKfVI\" width=\"339\" height=\"452\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Discover the sweet spot of marketing with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Heineken<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2019s GWP Promotion: where the smooth finish of a premium beer meets the exclusive touch of Free 3s Heineken <a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/products\/280\" target=\"_blank\" rel=\"noopener\">Glassware<\/a>. This strategic pairing of shopper marketing with a rewarding GWP campaign elevates an ordinary purchase to an extraordinary experience.<\/span><\/p><p><b id=\"docs-internal-guid-662498b2-7fff-b3ca-d42e-d153ffcbef9c\" style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The Perfect Pair: Shopper Marketing and Gift With Purchase Campaigns<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Shopper marketing and promotional gift campaigns go together like mornings and coffee \u2013 one energizes the other. While shopper marketing aims to influence buyers right at the moment of decision-making, gift-with-purchase campaigns sweeten the deal, encouraging them to choose your brand over the sea of options. It\u2019s the wink that turns a casual glance into a committed relationship with your product.<br \/><br \/><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat,sans-serif; color: #0d0d0d; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><span style=\"font-size: 11pt; font-family: Montserrat,sans-serif; color: #0d0d0d; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 235px; height: 495px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/syH_Gw-YBVvPFdbvAC6djopwn8VXLXyNzjQm5IARLBAO-vWynRDcTFFHy90TXF5I7w1GsTplTB0G2fNutkR2uu9qUDBtI0HXtPKlBKbgj-IsLdLzwj43qYkY7iyNHwxDWtn22Gabl8HwDFiYVzGpnpQ\" width=\"235\" height=\"495\" \/><\/span><\/span><span style=\"border: none; display: inline-block; overflow: hidden; width: 166px; height: 184px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/xl0xM5dKP3jaXYIyVCt5bxuFWn-EpVXoISHw5oBIEp4mDJtiyJzN-zTPeTS5xc_vqMeWyMkD_7NGdMUNs4cI2XNS342v0igw4k_BV8F4Ks5X3HCmbTbVpj245kuBZbMUI2DZZzl2RD23W6HcDTwzAbI\" width=\"166\" height=\"184\" \/><\/span><\/p><p><span id=\"docs-internal-guid-1042742e-7fff-3a84-0d2c-dabdd02cfb96\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;\">Step into the dawn of decision-making with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; background-color: transparent; font-weight: bold; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;\">Dutch Lady<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;\">&#8216;s full display standee, where every choice is brightened by the promise of something special. Like the invigorating embrace of morning coffee, the Shopper Marketing strategy paired with the irresistible allure of a Gift-With-Purchase campaign energises the buyer&#8217;s journey. With free <a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/products?search_key=ceramic+bowl\" target=\"_blank\" rel=\"noopener\">Ceramic Bowls<\/a> waiting to enrich your home, this promotion is more than just an incentive; it&#8217;s the delightful wink that transforms curiosity into loyalty. <\/span><\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Crafting Your Gift-With-Purchase Love Potion<\/span><\/h3><ol style=\"margin-top: 0; margin-bottom: 0; padding-inline-start: 48px;\"><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Identifying the Right Audience:<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> Much like setting up a successful blind date, knowing your audience is key. Are they eco-conscious millennials or bargain-loving families? Tailor your promotion gift to match their preferences and watch the sparks fly.<\/span><\/p><\/li><\/ol><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><ol style=\"margin-top: 0; margin-bottom: 0; padding-inline-start: 48px;\" start=\"2\"><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Choosing the Right Gifts:<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> The gift is the heart of your campaign. It should be something like a good first date: memorable, enjoyable, and leaving them wanting more. A study by the Promotional Products Association International (PPAI) suggests that <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #3d85c6; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">83% of consumers are more likely to do business with a brand after receiving a promotional produc<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">t<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">. So, choose wisely\u2014no one wants a second date with a brand that gives out forgettable gifts.<\/span><\/p><\/li><\/ol><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><ol style=\"margin-top: 0; margin-bottom: 0; padding-inline-start: 48px;\" start=\"3\"><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Timing and Placement: <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Timing is everything. Launching your gift-with-purchase campaign during peak shopping seasons can turn a routine grocery run into an exciting event. And placing your offer at eye level is like putting your best photo on your dating profile\u2014it just gets more attention.<br \/><br \/><\/span><\/p><\/li><\/ol><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 454px; height: 340px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/-qJocVKizDU8a5hHH4hhU9KQUifXhlu8JiedyXY-f4ppLOxfsOoYwb861qVIbwD9saypAjpWnShy0bl6Co_CElee0_TL3kh2wsN5aTSv8ERGTTuzLPJUydnFqNS4nEFD9b1UxwWbcFwQJ1iP6XXFFbU\" width=\"454\" height=\"340\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Feel the difference with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Sunsilk<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&#8216;s GWP Promotion \u2013 where seeing is believing and touching is convincing. The supermarket shelves are not just stocked with the nourishing care of Sunsilk products but also adorned with the tangible allure of a Quby <a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/products?search_key=hair+towel\" target=\"_blank\" rel=\"noopener\">Hair Towel<\/a>, which is the free gift that comsumers can take home. This allows consumers to drape their senses in the soft embrace of the towel, a tactile temptation that elevates the shopping experience.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Integrating Digital Flair<\/span><\/h3><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">In today\u2019s world, on-pack gift-with-purchase campaigns have limitations in terms of options and attractiveness. Utilise social media to tease your offers and employ QR codes for easy redemption. These not only add a layer of convenience but also makes your campaign feel like an exclusive club everyone wants to be part of.<br \/><br \/><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 380px; height: 676px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/SX-sFYLGPj0Y9T8nXpPxc6-TCtMHhLzLuPBklk97-mCVPzeTaV-Pvu4pVckol-oqfMTy9ggEyCqJatmL2ZzhAeHDnKDrIZbOa8brB6btxL3xRDaAIFt0z7I8hBXV6HHRmKcGRDSVClOgreynr7rKEJI\" width=\"380\" height=\"676\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Unlock the essence of exclusivity with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Martell<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&#8216;s innovative gift-with-purchase promotion. A blend of tradition and technology, this campaign invites shoppers to scan and discover\u2014a digital voyage to elevate the purchasing experience. By integrating a QR code, the gap between the tangible and the digital is bridged. Be led by curiosty, scan the QR code, it&#8217;s an entry into an exclusive realm of benefits and surprises.\u00a0<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #000000; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Success Story: Gift With Purchase Campaigns That Won Hearts<\/span><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> \u2013 COLGATE X QUBY MUGS<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Arial, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 375px; height: 333px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/jDzccrHZDCnzOyVQv1BeofWeEiqSzx0NQTulJyBNbrHMm49JmJglxkP6WErwEC8nAxI64hs5LQWKuArDiKy3ufp-P1uOz6xEoQACxu1gdY3QoZo34x_I5tx_7mBUO0VjgcMNA49EIc-etUDw7aVatT8\" width=\"375\" height=\"333\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">In a brilliant move to captivate young adults, <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Colgate<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> launched an on-pack promotion offering a free <\/span><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/showcase\/licensed-character-colgate-x-quby-promotional-ceramic-mugs\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">Quby mug<\/span><\/a><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> with every purchase of 3 Total Colgate toothpaste tubes in Singapore. Quby, known for its popularity among social media savvy young adults, was an ideal partner for Colgate&#8217;s target audience. The <a href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/products\/329\" target=\"_blank\" rel=\"noopener\">mugs<\/a>, with their adorable designs and embossed icons, quickly turned from everyday items into coveted <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #cc4125; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">collectibles<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">. Colgate&#8217;s strategic placement of eye-catching <\/span><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/creative-and-cool-posm-ideas-that-turn-heads-and-drive-sales\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">point-of-sale materials<\/span><\/a><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> in trade channels, showcasing the actual mug design, instantly <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #cc4125; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">drew shopper attention<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">. The campaign&#8217;s success was further turbocharged by engaging influencers and a digital marketing blitz, creating a viral sensation that saw one of their videos shared over 2000 times.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #434343; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 488px; height: 337px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/flBwRa2bABnj2lZ2AcvIKvIPSNXu4Aaz2tbDDN67H6gSxsrtA00JhaLCUSj3jIdOMe9r5yKzoq8gdFz1BrTldo5IBhMjVn_UHa1xGcpAfMkZ_KvPadH3wMKJ7givbvxGTQshNKk9OVaP1Zs3vd5y0jo\" width=\"488\" height=\"337\" \/><\/span><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Result:<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> The <\/span><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/showcase\/unilever-x-quby-licensed-character-promotional-merchandise\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">Quby<\/span><\/a><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> mugs flew off the shelves within two months. Such was their popularity that even the display mugs found new homes. This campaign not only amplified Colgate&#8217;s brand presence but also proved the magnetic pull of a well-conceived gift with purchase campaign.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Measuring the Flutter of Consumer Hearts<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">How do you know if your gift with purchase campaign is the Casanova of marketing strategies? <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Track sales uplift, customer engagement, and whether your gifts are making cameo appearances on social media. If your campaign hashtags are trending, you\u2019ve likely <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #cc4125; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">hit the marketing jackpot<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Best Practices and Pitfalls<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Remember, the key to a successful gift with purchase campaign is like the secret to a good relationship: it\u2019s all about balance. Offer something valuable, but don\u2019t forget to keep an eye on your margins. It\u2019s a fine line between generous and &#8220;Wait, we\u2019re giving away what now?&#8221;<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Looking Ahead: The Future of Courtship in Retail<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #000000; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">As we peek into the crystal ball of shopper marketing, one thing is clear: personalisation and experiences are the new diamonds. Future gift with purchase campaigns might include personalised gifts or experiential rewards, turning shopping from a chore into a cherished adventure.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Conclusion<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Merging shopper marketing with gift-with-purchase campaigns is not just about boosting sales; it\u2019s about creating memorable moments that <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">turn occasional shoppers into loyal brand advocates<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">. It\u2019s the marketing equivalent of a grand romantic gesture that leaves consumers swooning in the aisles.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">So, if your shopper marketing strategy needs a little more spark, consider the magic of a <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #cc4125; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">well-executed gift with purchase campaign<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">. It might just be the secret ingredient you&#8217;ve been looking for to create lasting connections with your consumers.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Ready to charm the socks off your customers?<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> Let\u2019s talk about how we can create a gift-with-purchase campaign so enticing, even Cupid would take notes. <\/span><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/contact-us\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">Connect with us<\/span><\/a><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> today!<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><h2 dir=\"ltr\" style=\"line-height: 1.38; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/showcase\/quaker-oats-supercharges-its-campaigns-with-exclusive-promotional-gwp-merchandise\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\"><span style=\"border: none; display: inline-block; overflow: hidden; width: 449px; height: 235px;\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 0px; margin-top: 0px;\" src=\"https:\/\/lh7-us.googleusercontent.com\/aVnhZDLvw693m0trNn15kF7mH2x5sAzd91ye0iB56z5DnG8qoOsMEFiBT0bigl93Pg6LEtsxCLq9pMYvShf2oDu3GTcgMkVc_3_QRpuVg8JmOxDDIzw2pW42w96u5XuQUTsV1rGVqYMMq0tPnQmIcgI\" width=\"449\" height=\"235\" \/><\/span><\/span><\/a><\/h2><p dir=\"ltr\" style=\"line-height: 1.38; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Visit our <\/span><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/showcase\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">Showcase<\/span><\/a><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> page to see all the exciting promo gifts that we\u2019ve produced for our clients\u2019 GWP campaigns!\u00a0\u00a0<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><div dir=\"ltr\" style=\"margin-left: 0pt;\" align=\"left\"><table style=\"border: none; border-collapse: collapse;\"><colgroup> <col width=\"612\" \/><\/colgroup><tbody><tr style=\"height: 0pt;\"><td style=\"vertical-align: top; padding: 5pt 5pt 5pt 5pt; overflow: hidden; overflow-wrap: break-word; border: solid #000000 1pt;\"><h2 dir=\"ltr\" style=\"line-height: 1.38; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 13pt; font-family: Montserrat, sans-serif; color: #0b5394; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">About DTC World\u00a0<\/span><\/h2><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50In marketing, time waits for no one.<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> Marketers face the constant challenge of delivering creative brand merchandise quickly without compromising on design or quality.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #000000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">At DTC World, we thrive under this pressure.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">With over <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">two decades<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> in the promotional premiums and gifts industry, we <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">pride ourselves<\/span> <span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">on delivering <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">unique &amp; fresh ideas<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> that consumers love.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Do you know 80% of our sales are from customised projects?<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Why? Consumers are attracted to and desire <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Unique &amp; Fresh<\/span> <span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">promotional premiums.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Collaborate with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">DTC\u2019s Proprietary Network<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> of direct pre-approved factories.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-right: -41.793307086614135pt; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u2b50<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">We turn <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Creativity and Speed to market<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> as a competitive edge for you, with <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">reliability<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> and the <\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #980000; font-weight: bold; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">assurance of achieving promotional success<\/span><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #0d0d0d; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> in every project.\u00a0<\/span><\/p><\/td><\/tr><\/tbody><\/table><\/div><h4 dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #000000; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Keep Reading:<\/span><\/h4><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/customised-branded-merchandise-supermarkets-driving-awareness\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Winning in Trade Channels: Driving Awareness with Customised Branded Merchandise in Supermarkets\u00a0<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/licensed-character-highly-desirable-quby-promotional-gift-ideas-to-boost-your-campaigns\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Licensed Character: Highly desirable Quby promotional gift ideas to boost your campaigns<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/elegant-ceramic-promotional-gift-ideas-for-your-gwp-and-marketing-campaigns\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Elegant Ceramic Promotional Gift Ideas For Your GWP and Marketing Campaigns\u00a0<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><a style=\"text-decoration: none;\" href=\"http:\/\/wp.serverdtc.com\/stage.dtc\/blogs\/are-your-promotional-gifts-what-the-customers-truly-desire\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Montserrat, sans-serif; color: #1155cc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u201cIs more always better?\u201d: Are your promotional gifts what the customers truly desire?<\/span><\/a><\/p><div>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Imagine walking into a supermarket, list in hand, determined to stick to it. 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